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Build your Ideal Customer Profile and Customer Lookalikes using GenAI

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Evolve your Ideal Customer Profile with GenAI

With Sherpa you can leverage all the data in HubSpot and evolve your ICP as your strategy evolves. Create Sales Plays and Marketing messaging tied to your ICP seamlessly.

Find your Ideal Customer Profile with Sherpa Lookalikes

With Sherpa, you can use AI to find common patterns between your customers and tailor your go-to-market plans faster. Find the hidden similarities between companies and create a strategy for your account based motions.

Create Audiences using AI

Sherpa gives you the ability to easily leverage AI to identify the different cohorts of customers in HubSpot.